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ROCHE
DUPHAT EXHIBITION
DUPHAT – Dubai International Pharmaceuticals and Technologies Conference and Exhibition has evolved to be one of the most important annual pharmaceutical event since its inception in 1995.
To engage visitors to the Roche booth, we designed the booth around a cinema setting with a 120 inch screen that shared the history of Roche and allowed them to answer questions via the iPad's in front of each of the seats.



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